Why Commissioners Reject Home Care Bids (Even from Good Providers)

๐Ÿง  Blog 4 of 7 in our โ€˜Bid Writing for Domiciliary Care Providersโ€™ Series


Itโ€™s not always the weakest provider who loses โ€” itโ€™s the one who didnโ€™t explain themselves well enough. Commissioners arenโ€™t judging your day-to-day work โ€” theyโ€™re scoring your ability to communicate it.


Here are some reasons commissioners reject home care bids, even from great providers:

  • ๐Ÿงฉ Missing the brief โ€” straying from the question or omitting key points they asked for.
  • ๐Ÿ“‰ No outcomes focus โ€” failing to show measurable progress, results, or impact.
  • ๐Ÿ“„ Generic answers โ€” copy-paste responses that donโ€™t reflect the specific service or local context.
  • ๐Ÿ›‘ Lack of reassurance โ€” not covering risk, safeguarding, complaints, or CQC readiness clearly.
  • ๐Ÿ“Š Weak evidence โ€” no data, no quotes, no examples, no results.

How to strengthen your bid:

  • โœ… Read the question carefully and cover every element.
  • โœ… Use evidence of impact โ€” outcomes, KPIs, service user feedback.
  • โœ… Show local relevance โ€” tailor your answer to this council, this service model, this geography.

Even if youโ€™re doing brilliant work, a bid that fails to address commissioner concerns wonโ€™t get through. Make it easy for them to say yes.


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๐Ÿš€ Ready to Win Your Next Bid?

Chat on WhatsApp or email Mike.Harrison@impact-guru.co.uk

Updated for Procurement Act 2023 โ€ข CQC-aligned โ€ข BASE-aligned (where relevant)


๐Ÿง  Explore our 7-part series on Bid Writing for Domiciliary Care Providers:
Each blog is designed to help you improve your home care tenders โ€” from avoiding common pitfalls to answering complex questions with confidence.


Written by Impact Guru, editorial oversight by Mike Harrison, Founder of Impact Guru Ltd โ€” bringing extensive experience in health and social care tenders, commissioning and strategy.

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