From Comments to Contracts: Making Reviewer Feedback Count

✅ Blog 6 of 7 in our Tender Review Series
Links to all 7 blogs in this series are at the bottom of this page.

What do you do with the feedback after a tender result?

If the answer is “not much,” you’re missing one of the most valuable (and underused) opportunities in the whole tendering process.

Because commissioner feedback is a roadmap. It tells you exactly where you lost marks — and, more importantly, how to gain them next time. Providers who work with a bid writer for domiciliary care or a bid writer for learning disability services often use feedback as fuel to refine and strengthen future submissions.

📋 Typical commissioner feedback

Post-tender feedback usually includes scores and short bullet points. Examples might be:

  • ❌ “Limited detail on how outcomes will be measured.”
  • ❌ “Could have included more service-specific examples.”
  • ❌ “The response lacked clarity around risk management.”

If you treat these as one-off criticisms, they won’t help you. But if you treat them as themes to fix and templates to improve, your next bid will be stronger.

🛠️ Build feedback into your templates

Once you’ve identified recurring issues — like vague impact descriptions or underdeveloped equality sections — build them into your standard templates:

  • ✅ Add example boxes or prompts where detail was weak
  • ✅ Strengthen boilerplate content on quality assurance or outcomes
  • ✅ Make evidence, metrics, and service user voice more visible

Don’t wait until the next deadline to fix it — do it now. This is particularly important if you handle bid writing for home care services, where commissioners expect tailored, outcome-focused responses every time.

📈 Internal reviews count too

If you’re not getting commissioner feedback, don’t panic. An internal review can identify the same weak spots.

Ask questions like:

  • 🔍 “Would a commissioner understand our model from this?”
  • 📉 “Are we evidencing impact or just describing activity?”
  • 📚 “Is this answer generic or genuinely tailored to this tender?”

The answers will help improve clarity, credibility, and scoring potential — just like external feedback would. That’s why many providers combine internal reviews with external proofreading and review support to maximise their chances of success.

📣 Want help analysing and applying feedback?

We offer tender review and improvement support that helps you turn missed marks into stronger future bids.

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Let’s make sure you don’t miss out next time.

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🚀 Ready to Win Your Next Bid?

Chat on WhatsApp or email Mike.Harrison@impact-guru.co.uk

Updated for Procurement Act 2023 • CQC-aligned • BASE-aligned (where relevant)

📚 Catch up on the full Tender Review Series:

Written by Impact Guru, editorial oversight by Mike Harrison, Founder of Impact Guru Ltd — bringing extensive experience in health and social care tenders, commissioning and strategy.

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