From Tokenism to True Partnership: Families as Equal Voices in Care Planning

Blog 7 of 7 – Part of our series on involving families and advocates in person-centred planning.
Scroll to the bottom for links to explore all seven blogs in the series.


β€œWe consulted families.”

That phrase appears in countless policies β€” but it doesn’t mean much unless the consultation leads to genuine change. Commissioners reviewing domiciliary care tenders or learning disability bids increasingly want to see evidence of true co-production β€” not just tokenistic consultation.

Real partnership means co-planning, shared decision-making, and recognising that families hold insight that services simply don’t. Showing this in bids or home care submissions demonstrates credibility, culture, and trustworthiness.


πŸ—£οΈ What True Partnership Looks Like

  • Families are involved from the start, not after decisions are made
  • Input is recorded and followed up β€” even when it leads to difficult conversations
  • Power dynamics are acknowledged and openly addressed
  • Language is inclusive, avoiding jargon and assumptions

This isn’t always easy β€” but it is necessary. Services that treat families as equal voices tend to deliver more person-centred, more effective support. Our bid proofreading service ensures this kind of evidence is presented clearly and professionally.


βœ… What Commissioners and Inspectors Want to See

Evidence of:

  • Changes made in response to family or advocate feedback
  • Co-production of support plans, not just signatures on them
  • Structured opportunities for ongoing dialogue β€” not just annual reviews

It's not just good practice β€” it’s the direction of policy across health and social care.


πŸ“š Explore the full series on involving families and advocates in person-centred planning:


Written by Mike Harrison, Founder of Impact Guru Ltd β€” specialists in bid writing, strategy and developing specialist tools to support social care providers to prioritise workflow, win and retain more contracts.

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