The Top 5 Bid Writing Mistakes Social Care Providers Make
1. Repeating What’s in the Specification
One of the most common mistakes is copying back the spec or repeating phrases like “we meet all requirements.” This doesn’t tell evaluators how you’ll actually deliver the service.
Tip: Focus on the “how” — describe your delivery model, processes, and impact in real terms.
2. Lack of Evidence
Saying your service is high quality or person-centred isn’t enough — you need evidence.
Tip: Use data, outcomes, inspection feedback, or anonymised case examples to prove your claims.
3. No Local Context
Commissioners want to know how well you understand the local population and priorities. A bid that could be sent anywhere will score poorly.
Tip: Refer to local JSNA data, strategic plans, demographics, and partnership links.
4. Vague or Overused Language
Phrases like “person-centred,” “outcomes-focused,” or “strength-based” need to be backed up with detail. Otherwise, they become empty buzzwords.
Tip: Show what these principles look like in action — walk evaluators through your process.
5. Poor Formatting and Word Count Misuse
It’s not just what you say — it’s how clearly you present it. Walls of text or off-topic waffle can cost you marks.
Tip: Use clear headings, bullet points, and short paragraphs. Stick to the question and use the word count wisely.
How We Can Help
💼 Rapid Support Products (fast turnaround options)
- ⚡ 48-Hour Tender Triage
- 🆘 Bid Rescue Session – 60 minutes
- ✍️ Score Booster – Tender Answer Rewrite
- 🧩 Tender Answer Blueprint
- 📝 Tender Proofreading & Light Editing
- 🔍 Pre-Tender Readiness Audit
- 📁 Tender Document Review
🚀 Need a Bid Writing Quote?
If you’re exploring support for an upcoming tender or framework, request a quick, no-obligation quote. I’ll review your documents and respond with:
- A clear scope of work
- Estimated days required
- A fixed fee quote
- Any risks, considerations or quick wins
🔁 Prefer Flexible Monthly Support?
If you regularly handle tenders, frameworks or call-offs, a Monthly Bid Support Retainer may be a better fit.
- Guaranteed hours each month (1, 2, 4 or 8 days)
- Discounted day rates vs ad-hoc consultancy
- Use time flexibly across bids, triage, library updates, renewals
- One-month rollover (fair-use rules applied)
- Cancel anytime before next billing date
🚀 Ready to Win Your Next Bid?
Chat on WhatsApp or email Mike.Harrison@impact-guru.co.uk
Updated for Procurement Act 2023 • CQC-aligned • BASE-aligned (where relevant)