The Story Behind Your Bid: Why Values, Vision & Purpose Still Count
Too many tenders focus solely on compliance, processes, and risk management. While these are important, commissioners are still people — and people are drawn to organisations with clear values, strong purpose, and a meaningful vision for the future.
Your values, vision, and purpose shape how you deliver care and how you position yourself in a competitive tender. They tell commissioners:
- ✔️ Who you are
- ✔️ Why you do what you do
- ✔️ What difference you want to make
- ✔️ How your service connects to the wider goals of social care
🎯 Why It Still Matters
Even with detailed scoring matrices and procurement frameworks, commissioners are ultimately looking for organisations they can trust. Values-led providers stand out because they demonstrate:
- ✅ Clarity of purpose
- ✅ Long-term commitment
- ✅ A person-centred approach
- ✅ Leadership that aligns with sector expectations
📝 How to Bring This Into Your Tender
- ➡️ Include a clear vision statement in your executive summary or introduction
- ➡️ Reference your organisational values throughout, linking them to real actions and outcomes
- ➡️ Align your purpose with the aims of the commissioning body
- ➡️ Share examples where your values have guided decisions or improved care
Values shouldn’t be hidden in a policy — they should shine through in your responses.
💡 Final Thought
Commissioners aren’t just buying a service; they’re partnering with a provider. Showing who you are, what you believe, and why you care helps them trust you’ll deliver with integrity, compassion, and consistency.
💼 Rapid Support Products (fast turnaround options)
- ⚡ 48-Hour Tender Triage
- 🆘 Bid Rescue Session – 60 minutes
- ✍️ Score Booster – Tender Answer Rewrite
- 🧩 Tender Answer Blueprint
- 📝 Tender Proofreading & Light Editing
- 🔍 Pre-Tender Readiness Audit
- 📁 Tender Document Review
🚀 Need a Bid Writing Quote?
If you’re exploring support for an upcoming tender or framework, request a quick, no-obligation quote. I’ll review your documents and respond with:
- A clear scope of work
- Estimated days required
- A fixed fee quote
- Any risks, considerations or quick wins
🔁 Prefer Flexible Monthly Support?
If you regularly handle tenders, frameworks or call-offs, a Monthly Bid Support Retainer may be a better fit.
- Guaranteed hours each month (1, 2, 4 or 8 days)
- Discounted day rates vs ad-hoc consultancy
- Use time flexibly across bids, triage, library updates, renewals
- One-month rollover (fair-use rules applied)
- Cancel anytime before next billing date
🚀 Ready to Win Your Next Bid?
Chat on WhatsApp or email Mike.Harrison@impact-guru.co.uk
Updated for Procurement Act 2023 • CQC-aligned • BASE-aligned (where relevant)