How to Use Clarifications as Part of Your Tendering Strategy, Not Just for Admin

🔍 Clarifications: A Strategic Tool

Clarifications are often seen as an administrative step — but they’re also a valuable part of your tendering strategy. Smart providers use clarifications to gather intelligence, assess risk, and shape stronger, more competitive submissions.


✅ Why Clarifications Are Strategic

  • Gain Clarity on Key Details — Ensure your understanding is accurate to avoid pricing or delivery errors.
  • Spot Risks Early — Clarifications can highlight issues (TUPE, volumes, KPIs) that impact viability.
  • Assess Competitor Confidence — Monitoring logs can reveal where others are unsure or risk-averse.
  • Influence Clarity for All Bidders — A well-phrased clarification might shape commissioner messaging, benefiting your position.

💡 Tips for Using Clarifications Effectively

  • Plan clarifications alongside your bid development timeline — don’t leave questions too late.
  • Coordinate internally so questions are strategic, clear, and purposeful.
  • Use commissioner responses to refine tone, priorities, and focus within your answers.
  • Update mobilisation, pricing, and risk assessments in light of clarifications received.

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Chat on WhatsApp or email Mike.Harrison@impact-guru.co.uk

Updated for Procurement Act 2023 • CQC-aligned • BASE-aligned (where relevant)


Written by Impact Guru, editorial oversight by Mike Harrison, Founder of Impact Guru Ltd — bringing extensive experience in health and social care tenders, commissioning and strategy.

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