How to Encourage Honest Feedback from People Using Your Service

Most social care providers *ask* for feedback — but fewer create the conditions where people feel truly safe to give it. Fear of consequences, unclear processes, or past experiences of being ignored can all silence vital voices.


🛑 Why People Don’t Always Speak Up

Even with surveys and suggestion boxes in place, service users and families may hold back because:

  • They worry it could affect their care or relationships
  • They feel their input won’t lead to real change
  • They don’t understand how to give feedback or who hears it

Honest feedback depends on safety, trust and clarity.


🔑 Make Feedback Easy and Safe

To encourage real feedback, show you mean it. That means:

  • Offering multiple formats — verbal, written, digital, anonymous
  • Clearly displaying how to raise concerns in accessible ways
  • Training staff to respond supportively and without defensiveness

People are more likely to speak up when they believe their voice matters and their concerns will be heard without judgment.


📈 Show You Act on Feedback

Make it visible that feedback leads to change. That could include:

  • ‘You Said, We Did’ boards
  • Annual feedback summaries in accessible formats
  • Regular staff briefings that include key themes raised

People will only keep giving feedback if they see it makes a difference.


🎯 In Tenders, Go Beyond “We Gather Feedback”

Commissioners want to see *how* your service enables honest input, *what* feedback you've received, and *what* you did about it. That means examples, not empty statements.

Build your bids around real voices — not just policies.


Written by Mike Harrison, Founder of Impact Guru Ltd — specialists in bid writing and strategy for social care providers

Visit impact-guru.co.uk to browse downloadable strategies, method statements, or get in touch about tender support.

⬅️ Return to Knowledge Hub Index

🔗 Useful Tender Resources

Explore more guides, tools, and services to strengthen your next bid:

✍️ Service support:

🔍 Quality boost:

🎯 Level up:

📦 Toolkits & bundles:

🧭 Browse related articles: