How to Encourage Honest Feedback from People Using Your Service

Most social care providers *ask* for feedback โ€” but fewer create the conditions where people feel truly safe to give it. Fear of consequences, unclear processes, or past experiences of being ignored can all silence vital voices.


๐Ÿ›‘ Why People Donโ€™t Always Speak Up

Even with surveys and suggestion boxes in place, service users and families may hold back because:

  • They worry it could affect their care or relationships
  • They feel their input wonโ€™t lead to real change
  • They donโ€™t understand how to give feedback or who hears it

Honest feedback depends on safety, trust and clarity.


๐Ÿ”‘ Make Feedback Easy and Safe

To encourage real feedback, show you mean it. That means:

  • Offering multiple formats โ€” verbal, written, digital, anonymous
  • Clearly displaying how to raise concerns in accessible ways
  • Training staff to respond supportively and without defensiveness

People are more likely to speak up when they believe their voice matters and their concerns will be heard without judgment.


๐Ÿ“ˆ Show You Act on Feedback

Make it visible that feedback leads to change. That could include:

  • โ€˜You Said, We Didโ€™ boards
  • Annual feedback summaries in accessible formats
  • Regular staff briefings that include key themes raised

People will only keep giving feedback if they see it makes a difference.


๐ŸŽฏ In Tenders, Go Beyond โ€œWe Gather Feedbackโ€

Commissioners want to see *how* your service enables honest input, *what* feedback you've received, and *what* you did about it. That means examples, not empty statements.

Build your bids around real voices โ€” not just policies.


Written by Mike Harrison, Founder of Impact Guru Ltd โ€” specialists in bid writing, strategy and developing specialist tools to support social care providers to prioritise workflow, win and retain more contracts.

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