Common Mistakes in Domiciliary Care Tender Responses (And How to Avoid Them)

Even the most capable domiciliary care providers can lose tender opportunities due to small but costly mistakes. Tender panels often see the same issues repeated, which means they’re easy to avoid if you know what to look for.


1. Generic, copy-paste answers

Using a generic response that isn’t tailored to the specification is one of the fastest ways to lose marks. Commissioners want to see that you understand their service model, community, and priorities.


2. Missing evidence

It’s not enough to say you do something β€” you need to prove it. Case studies, data, and feedback from service users can make your claims credible. Without them, your response risks sounding like empty promises.


3. Weak links between policies and practice

Many providers list their policies without showing how they translate into day-to-day care delivery. If you mention your safeguarding policy, for example, explain how staff are trained and how incidents are handled in practice.


4. Not addressing every part of the question

Each tender question may have multiple parts β€” and missing one can cost you valuable points. Break down the question into bullet points and check that your answer covers every element in order.


5. Failing to show added value

Commissioners want to see how your service goes beyond the basics. Whether it’s social value initiatives, community partnerships, or innovative approaches, make sure you show how you offer more than a standard package of care.


If you’re preparing for a domiciliary care tender, having an experienced bid writer for home care services can help you avoid these pitfalls, strengthen your evidence, and present a winning submission.


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Updated for Procurement Act 2023 β€’ CQC-aligned β€’ BASE-aligned (where relevant)


Written by Impact Guru, editorial oversight by Mike Harrison, Founder of Impact Guru Ltd β€” bringing extensive experience in health and social care tenders, commissioning and strategy.

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