Are You Bidding for the Right Contracts? Why a Strong Bid / No Bid Matrix Matters

Are You Bidding for the Right Contracts? Why a Strong Bid / No Bid Matrix Matters


Many providers waste time, energy, and resources chasing contracts they have little realistic chance of winning. A strong Bid / No Bid Matrix helps ensure your efforts are focused where they count β€” on opportunities you can deliver well, score highly on, and realistically win.

At Impact Guru Ltd, we help social care providers refine their approach to tender qualification through clear, structured decision-making processes.


πŸ“Š What Is a Bid / No Bid Matrix?

A Bid / No Bid Matrix is a tool that helps you assess whether a tender opportunity is genuinely worth pursuing. It brings consistency, transparency, and clarity to decision-making β€” avoiding knee-jerk reactions or wasted time on low-probability bids.

Typical factors considered include:

  • 🎯 Strategic fit with your service model and growth goals
  • πŸ’· Financial viability and risk profile
  • πŸ“Š Alignment with your strengths and track record
  • πŸ“ Local relationships and market positioning
  • πŸ“ Likelihood of scoring highly based on criteria

🚦 How Does It Help?

Using a clear matrix ensures your team spends time on the right opportunities β€” increasing your win rate, reducing frustration, and enabling better pipeline management. It also helps manage expectations internally and externally.

We recommend supplementing this with a triage process and simple RAG ratings to assess new opportunities quickly and consistently.


πŸ“₯ Need Help Strengthening Your Process?

Our Bid Strategy service helps organisations refine their Bid / No Bid process for better focus, stronger submissions, and improved outcomes.

  • πŸ“Š Develop clear matrices and triage tools
  • πŸ› οΈ Build consistency across your team
  • πŸš€ Increase your tender win rate

πŸ’Ό Rapid Support Products (fast turnaround options)


πŸš€ Need a Bid Writing Quote?

If you’re exploring support for an upcoming tender or framework, request a quick, no-obligation quote. I’ll review your documents and respond with:

  • A clear scope of work
  • Estimated days required
  • A fixed fee quote
  • Any risks, considerations or quick wins
πŸ“„ Request a Bid Writing Quote β†’

πŸ” Prefer Flexible Monthly Support?

If you regularly handle tenders, frameworks or call-offs, a Monthly Bid Support Retainer may be a better fit.

  • Guaranteed hours each month (1, 2, 4 or 8 days)
  • Discounted day rates vs ad-hoc consultancy
  • Use time flexibly across bids, triage, library updates, renewals
  • One-month rollover (fair-use rules applied)
  • Cancel anytime before next billing date
Explore Monthly Retainers β†’

πŸš€ Ready to Win Your Next Bid?

Chat on WhatsApp or email Mike.Harrison@impact-guru.co.uk

Updated for Procurement Act 2023 β€’ CQC-aligned β€’ BASE-aligned (where relevant)


Written by Impact Guru, editorial oversight by Mike Harrison, Founder of Impact Guru Ltd β€” bringing extensive experience in health and social care tenders, commissioning and strategy.

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