Targeting Health Inequalities Through Person-Centred Preventative Practice

Health inequalities often arise when services fail to adapt to individual circumstances. Commissioners increasingly expect adult social care providers to demonstrate how person-centred practice is used proactively to prevent unequal outcomes.

This approach closely aligns with person-centred planning and making safeguarding personal, where individual needs, preferences and risks shape preventative action.

Understanding individual risk factors

Preventative practice begins with understanding how factors such as disability, mental health, poverty or isolation affect each person differently.

Commissioners expect providers to evidence assessments that go beyond generic risk profiles.

Tailoring early intervention

Early intervention must be proportionate and personalised. Providers should demonstrate how support plans are adapted to reduce risk and improve access to health and wellbeing support.

One-size-fits-all prevention is rarely effective.

Building trust and engagement

People experiencing inequality may distrust services. Person-centred approaches focus on building relationships that encourage engagement before crisis points are reached.

Commissioners value evidence of sustained engagement over time.

Recording preventative impact

Providers should clearly record how personalised interventions have prevented escalation, deterioration or disengagement.

This evidence strengthens both inspections and tender submissions.

Oversight and quality assurance

Leaders must ensure person-centred prevention is consistently applied. Commissioners expect governance frameworks that monitor equity and individual outcomes.


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Written by Impact Guru, editorial oversight by Mike Harrison, Founder of Impact Guru Ltd β€” bringing extensive experience in health and social care tenders, commissioning and strategy.

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